Disruptive Innovation
Disruptive Information
The term ‘disruptive innovation’ is often associated with technology. Part of the reason is due to the fact that when Clayton Christensen first published his theory of disruption in his book “The Innovators Dilema” he used the term ‘disruptive technology’ to describe his theory. It wasn’t until Craig Barret, former Chairman of Intel suggested at [...]
Principals of innovation
Innovation suffers from many misconceptions in the business world. Perhaps the most common is that a disruptive innovation requires a big idea or an “aha” moment. Quite the contrary. Another is that innovation is the fun stuff. Ask anyone who’s brought an idea to successful fruition and you’ll quickly learn that the dopamine rush of [...]
Starbucks Via – Defense or Disruption?
My brother called from the west coast to tell me that Starbucks was pushing its new Via coffee pretty hard in a store near his Silicon Valley office. His first assumption was that Starbucks was trying to keep customers that were cutting down on in-store coffee purchases. I believe he was part right. Starbucks has [...]
The Importance of Understanding Disruptive Innovation
The term “disruptive innovation” is starting to become more commonly used, especially in the tech sector. However, I am finding that many people I talk to don’t understand it well and few have incorporated it into their corporate culture or product development lexicon. Given the state of the economy and the rapidly changing business landscape, [...]