My brother called from the west coast to tell me that Starbucks was pushing its new Via coffee pretty hard in a store near his Silicon Valley office. His first assumption was that Starbucks was trying to keep customers that were cutting down on in-store coffee purchases. I believe he was part right. Starbucks has…
The term “disruptive innovation” is starting to become more commonly used, especially in the tech sector. However, I am finding that many people I talk to don’t understand it well and few have incorporated it into their corporate culture or product development lexicon. Given the state of the economy and the rapidly changing business landscape,…
Today marks the official launch of Disruptathon. Like a newborn, it comes into this World with the hope of a long and happy life. Welcome. Disruptathon is an event who’s time has come. While many innovation events charge up to $6000 per person so attendees can rub shoulders with stars and listen to interesting ideas,…